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Dr. Nikolaus FRANKE Director, Institute for Entrepreneurship and Innovation, Vienna University of Economics and Business, Vienna

CV

1994-2001 Ludwig-Maximilians-University of Munich
2000-2001 Massachusetts Institute of Technology (MIT), Cambridge
seit 2001 Vienna University of Economics and Business, Vienna

Publications

ca. 200 internationale Publikationen, über 3500 mal zitiert

Awards

Theo Schöller-Preis (Munich Best Paper Award Innovation Management) for the article "The "I designed it myself" effect in mass customization" (Management Science, together with Martin Schreier and Ulrike Kaiser, 2011)
WU Best Paper Award for the article "Testing the Value of Customization: When Do Customers Really Prefer Products Tailored to Their Preferences?" (Journal of Marketing, together with Peter Keinz and Christoph Steger, 2010)
Theo Schöller-Preis (Munich Best Paper Award Innovation Management) for the article "Testing the Value of Customization: When Do Customers Really Prefer Products Tailored to Their Preferences?" (Journal of Marketing, together with Peter Keinz and Christoph Steger, 2010)
Best Paper Award 2010 of the German Academic Association for Business Research (Verband der Hochschullehrer für Betriebswirtschaft) for the article "The "I designed it myself" Effect in Mass Customization." (Management Science, together with Martin Schreier, and Ulrike Kaiser, 2010)