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12: Design Thinking and Open Innovation – The Customer is King

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Hauptschule
Breakout / Working Group
english language

Innovation processes are no longer defined as purely technological, and increasingly they do not run along predetermined scientific lines, but take place as social processes. Users perspectives and user participation are no longer complementary considerations that lie at the end of the process, but have to be the starting points instead. New democratic and interdisciplinary innovation cultures emerge to tackle the multi-faceted challenges and demands on societies. This working group will present important assessments, methods and practical examples from science and industry.

Speakers

Professor of Cognitive Science and Philosophy of Science, Department of Philosophy, University of Vienna
Managing Director, IDEO GmbH, Munich
Assistant Professor of Management, Department of Management & Organization, Foster School of Business, University of Washington, Seattle
Founder and Executive Director Research and Development, AUDIO MOBIL Elektronik GmbH, Braunau
Head of Exterior Design, Centro Stile Fiat, Fiat Group Automobiles S.p.A., Torino
Professor of Human-Computer Interaction, Center for Human-Computer Interaction, University of Salzburg; Head of Center for Technology Experience, AIT Austrian Institute of Technology GmbH, Vienna Chair
Research Fellow, Center for Human-Computer Interaction, University of Salzburg Coordination

Dipl.-Ing. Dr. techn. Franz-Markus PESCHL

Professor of Cognitive Science and Philosophy of Science, Department of Philosophy, University of Vienna

1986 Dipl.Ing in Computer Science Vienna University of Technology, University of Vienna
1989 Ph.D. (Dr.tech.) in Cognitive Science and Computer Science at the Vienna University of Technology, Austria
1991-1995 Postdoctoral studies in cognitive science, philosophy (of science), and neuroscience at the University of California, San Diego (UCSD) and University of Sussex
since 1997 Professor for Cognitive Science and Philosophy of Science at the University of Vienna, Austria
  Guest professor at several Austrian and European Universities
 M.Peschl s current focus of research is on the foundations of knowledge creation and (radical) innovation, where he developed the concepts of Emergent Innovation and Enabling Spaces. See also http://www.univie.ac.at/knowledge/peschl/
since 2006 Head of the Middle European International Interdisciplinary Joint Master Program in Cognitive Science (MEi:CogSci)

Philipp SCHÄFER

Managing Director, IDEO GmbH, Munich

1992-1995 Communication Designer, Munich
1995-1997 Co-Founder and Managing Director, peppermind, Munich
1997-1999 Co-Founder and COO, Spray Interactive Media AG, Hamburg
1999-2001 Co-Founder and Executive Member of the Board, Razorfish AG, Hamburg
2001-2002 Director Think Tank, Quam (Telefónica Móviles & Sonera), Munich
2002-2004 Business Consultant
2004-2007 Managing Director Consulting, Kochan & Partner GmbH, Munich
since 2008 Managing Director, IDEO GmbH, Munich

Ph.D. Sonali K. SHAH

Assistant Professor of Management, Department of Management & Organization, Foster School of Business, University of Washington, Seattle

 Graduated with a B.S.E. in Biomedical Engineering and a B.S in Economics (finance) from the University of Pennsylvania and a PhD in Technology & Innovation Management from MIT
1996-1998 Analyst, Morgan Stanley, Investment Banking Division
2000 Associate, McKinsey & Company
2003-2007 Assistant Professor, University of Illinois at Urbana Champaign
since 2007 Assistant Professor, University of Washington

Ing. Thomas STOTTAN

Founder and Executive Director Research and Development, AUDIO MOBIL Elektronik GmbH, Braunau

1988 Matura, HTBLA (im 2. Bildungsweg) für Nachrichtentechnik und Elektronik
1989-1991 Ausbildung zum Tontechniker, Abschluss als Sound- and Acousticengineer
1988 Produktionsleiter Fa.Ideal Electronic GmbH
1989 Gründung der Firma AUDIO MOBIL Elektronik GmbH
1994-2002 Entwicklung BMW Sound Modul
1995 Patent für superflache Lautsprecher
seit 1997 XFCD-Entwicklungen und Technologieberater für die Automobilindustrie
1998-2000 Forschungsprojekt "Übertragungsstrecken im Fahrzeug"
  Intelligentes Lenkrad etc., Beirat des Oberösterreichischen Automobilcluster
  Vorträge und Lehrtätigkeit innerhalb der Automobilindustrie
2005-2010 Initiator und Treiber neuartiger, international beachteter Technologien wie: AMV, C2X, Elektronik Leichtbau, MANIS,

Mag. Dr. Manfred TSCHELIGI

Professor of Human-Computer Interaction, Center for Human-Computer Interaction, University of Salzburg; Head of Center for Technology Experience, AIT Austrian Institute of Technology GmbH, Vienna

1985 Master, Business Informatics; 1991 PhD Social and Economic Science
1995 Habilitation for Applied Computer Science (Venia Docendi) from the Faculty of Social and Economic Science University of Vienna
1986-2002 Research Associate; Lecturer; Associate Professor; Head of Working Group on Human-Computer Interaction; Institute for Computer Science and Business Informatics (formerly Institute for Applied Computer Science and Information Systems, formerly Institute for Statistics and Informatics), University of Vienna
1995-1996 Professor (C4), Business Informatics, University of Magdeburg, Germany
since 1986 Founder and Director, CURE - Center for Usability Research & Engineering
since 2001 Founder and Managing Partner, USECON - The Usability Consultants GmbH
since 2004 Univ.-Prof., Human-Computer Interaction & Usability, University of Salzburg
2009-2016 Director, Christian Doppler Labor for Contextual Interfaces, University of Salzburg
2011-2014 Academic Director ICT&S - Center for Advanced Studies in Information and Communication Technologies & Society, University of Salzburg
2012-2015 Co-Head, Department of Computer Sciences, University of Salzburg
2013-2016 Head, Business Unit Technology Experience, Innovation Systems Department, AIT Austrian Institute of Technology
since 2015 Director, Center for Human-Computer Interaction, University of Salzburg
since 2017 Head, Center for Technology Experience, AIT Austrian Institute of Technology GmbH, Vienna

Dipl.-Ing. (FH) Martin MURER

Research Fellow, Center for Human-Computer Interaction, University of Salzburg

2006-2007 Research Associate, Viennese Institute for Social Science Documentation and Methodology
2008-2015 Research Fellow, HCI Unit, ICT&S Center, University of Salzburg
2013 Visiting Researcher, MOBILE LIFE, Stockholm University
since 2015 Senior Scientist, Center for Human-Computer Interaction, University of Salzburg

Technology Forum

show timetable

25.08.2011

10:00 - 12:30Technology Brunch Hosted by Tiroler ZukunftsstiftungSocial
13:00 - 13:10Welcome statementPlenary
13:10 - 13:30Opening of the Alpbach Technology Forum 2011Plenary
13:30 - 14:15Opening SpeechesPlenary
14:15 - 15:40New Ways of InnovationPlenary
16:00 - 16:50The Cancer Genome: Challenge and PromisePlenary
16:50 - 17:45CybercrimePlenary
20:00 - 21:30The City of the Future - Demographics and SustainabilityPlenary
21:30 - 23:30Career Lounge - Evening Event with a Buffet Dinner for Students, Graduate Scientists and Young Professionals Hosted by the Organisers of the Alpbach Technology ForumSocial
21:30 - 23:30Evening Reception Hosted by Forschung AustriaSocial

26.08.2011

09:00 - 18:00Junior Alpbach - Science and Technology for Young PeopleBreakout
09:00 - 15:30Working Group 01: The Future of High-Tech Production in EuropeBreakout
09:00 - 15:30Working Group 02: The Future of Urban MobilityBreakout
09:00 - 15:30Working Group 03: Pre-Commercial Procurement (PCP): An Instrument for Creating InnovationBreakout
09:00 - 15:30Working Group 04: The Efficiency of RTI InvestmentsBreakout
09:00 - 15:30Working Group 05: Urban Europe, Urban Technologies - The City in the 21st CenturyBreakout
09:00 - 15:30Working Group 06: Food Security and Distributive JusticeBreakout
09:00 - 15:30Working Group 07: Research Promotion Followed by Financial Bottleneck?Breakout
09:00 - 15:30Working Group 08: Research in the Classroom: New Ways of Learning in Natural SciencesBreakout
09:00 - 15:30Working Group 09: Simple - Functional - Trendy? Technological Solutions for Old and YoungBreakout
09:00 - 15:30Working Group 10: IT - Challenging the Present, Defining the Future!Breakout
09:00 - 15:30Working Group 11: The Digital City of TomorrowBreakout
09:00 - 15:30Working Group 12: Design Thinking and Open Innovation - The Customer is KingBreakout
09:00 - 15:00Ö1 Children's University Alpbach - Science and Technology for KidsBreakout
09:45 - 15:00Special Event: New Ways of Internationalisation? European Strategies for the Globalisation of Research and InnovationBreakout
16:00 - 17:45Natural Science Education for Future GenerationsPlenary
18:15 - 19:30Frontier Technologies - A Gateway to the Future in cooperation with the European Research CouncilPlenary

27.08.2011

09:30 - 11:00International Year of ChemistryPlenary
11:20 - 12:10The Future of the InternetPlenary
12:10 - 13:05The Physics of SuperheroesPlenary
13:05 - 13:15Closing StatementPlenary
13:15 - 14:00Snack ReceptionSocial