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Keys and recipes for successful lobbying

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Hauptschule
Plenary / Panel
english language

Speakers

Representative for EU Affairs, CNC - Communications & Network Consulting AG, Brussels
Member, Cabinet of Vice-President Siim Kallas, Administration, Anti-Fraud and Audit, European Commission, Brussels Abstract
For any public institution, transparency goes hand in hand with legitimacy. Political decision-makers are ultimately accountable to the public, so they must be open to public scrutiny. The European Transparency Initiative (or ETI) is one of the ways the Commission seeks to further strengthen public trust in the EU institutions through increased openness and accessibility. Launched in 2005, on the initiative of Commission Vice-President Kallas, the European Transparency Initiative is a package with four main components:
-increasing the transparency of interest representatives seeking to influence EU decision making -increasing transparency about the use of EU funds (publication of beneficiaries) -ethical rules and standards for public officials -public access to documents
The Commission recognises that lobbying is a legitimate, even essential part of democratic decision making, whether it is carried out by public affairs consultancies, private companies, NGOs, law firms, think tanks or trade associations. The Commission needs and appreciates the input it gets from such organisations, but in return asks their cooperation in showing the public that the relationship is based on high standards of probity and transparency.
A Green Paper was published in May 2006 to spark a public debate on these issues. It identified the need for a more structured framework for the activities of lobbyists. Lobbying is a necessary and growing business, and regulation is inescapable.
In order to preserve the legitimacy of interaction between the administration and interest representatives, the Commission has put in place a voluntary register and code of conduct. All organisations engaged in influencing the policy formulation and decision-making processes of the European institutions are invited to register. In the interest of full transparency, organisations that register will be asked to adhere to a code of conduct and disclose information about what their mission is, who they represent, and how they are funded, thus ensuring that both policymakers and the public can assess the strength of the interests promoting a particular policy option. The register offers lobbyists legitimacy and recognition. By joining the Commission register, which is public, bona fide interest representatives have a unique opportunity to demonstrate their commitment to openness, honesty and integrity. With self-declaration, the registrant takes responsibility for supplying correct information, and the Commission believes this trust should first be tested, before considering the possibility of more binding regulation.
Former Head, EU-Office of the Austrian Federal Economic Chamber, Brussels Chair

Dr. Hanns R. GLATZ

Representative for EU Affairs, CNC - Communications & Network Consulting AG, Brussels

 Studied law, politics and economics, University of Vienna
 Doctor of laws, University of Vienna
 MA European Studies, College of Europe in Bruges
1968 Private Office, Austrian Minister of Agriculture, Vienna
1970 Ford Europe, Governmental Affairs Office, Brussels
1979 Secretary General of the CLCA, the EU federation of national motor vehicle manufacturers associations, Brussels
1989-2009 Head, Corporate Representative Office for European Affairs, Daimler-Benz (now Daimler AG), Brussels
since 2010 Head of Brussels Office, CNC - Communications & Network Consulting AG, International

Mag. Elisabeth WERNER

Member, Cabinet of Vice-President Siim Kallas, Administration, Anti-Fraud and Audit, European Commission, Brussels

1995 Magister der Volkswirtschaft, Universität Wien
1995-1996 Collège d'Europe, Brügge
1996-1998 Europäische Kommission, Generaldirektion Haushalt, Beratender Ausschuss für öffentliches Auftragswesen (CCAM)
1998-2000 Europäische Kommission, Generaldirektion Haushalt, Ausgaben für Außenbeziehungen, PHARE, TACIS, Wiederaufbau der Balkanstaaten
2000-2003 Europäische Kommission, Generaldirektion Haushalt, Jährliches Haushaltsverfahren, Beziehungen mit dem Europaparlament und dem Haushaltsausschuss des Rates
2003-2004 Europäische Kommission, Pressesprecherin EU-Haushalt und Betrugsbekämpfung, Kommissarin Michaele Schreyer
seit 2004 Europäische Kommission, Mitglied des Kabinettts von Vize-Präsident Siim Kallas, zuständig für Verwaltung, Audit und Betrugsbekämpfung

Mag. Barbara SCHENNACH

Former Head, EU-Office of the Austrian Federal Economic Chamber, Brussels

  und Handelspolitik
1998 Eintritt in das EU-Traineeprogramm der Wirtschaftskammer Österreich, Wirtschaftspolitische Abteilung, Abt. für Integrations-
2000 Entsendung an das EU-Büro der Wirtschaftskammer Österreich in Brüssel
2002 Leitung, EU-Büro des Österreichischen Sparkassenverbandes, Brüssel
2003 Stellvertretende Leiterin, EU-Büro der Wirtschaftskammer Österreich
seit 2005 Leiterin, EU-Büro der Wirtschaftskammer Österreich