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Mag. Dr. Bernhard ROTHBUCHER Fachbereichsleiter Industrial Design, Fachhochschule Salzburg GmbH, Kuchl

CV

  theme concerns the interface of ecodesign and design management; Title:"Software Factors of Packaging Design", Several
  presentations at international conferences
2003 Doctor of Philosophy, Design Culture Department, Prof. Miyazaki, Chiba University, Chiba (Tokyo Metropolis), Japan; Main
  Design Strategy for clients in Austria, Germany, USA, Japan and China; Raising clients profit through an integrated approach
  to design and business strategies; e.g.: managing the visual relaunch of one of the world s most traditional umbrella and lifestyle
  brand Knirps in 2006.
2003-2004 Founder and Head of Aka Buna Design Consulting, Salzburg; Working in the fields of Industrial Design, Interior Design and
  Salzburg; Mentored students are now working at Adidas, Kiska (biggest design agency of CE) and other industrial leaders in
  management position
2004-2005 Head of Industrial Design at DPM - Design and Product Management, (BA/MA degree course), University of Applied Sciences,
  Upper Austria; Linking the academic and the business world which led to a successful multimillion Euro design initiative in the two provinces
2004-2006 Consultant for the Austrian Chamber of Commerce, Consultant for the Austrian Government for the provinces of Salzburg and
2005-2006 Senior Professor of Design- and Product Management, University of Applied Sciences, Salzburg
2006 Head of Organising Committee, EPDE06 International Design Education in cooperation with IED (Institution of Engineering Designers) and Design Society, UK; leading to several partnerhips with international universities; PR response in national and international media for the university

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