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11: The phenomenon of Second Life – the creation of a new world?

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Hauptschule
Breakout / Working Group
in deutscher Sprache

”Build your own world!” By June 2007, more than seven million registered users followed this invitation extended by the operators of “Second Life”. Whether as trial station for product development and PR, as new market place, as representative of nations and election platforms for political parties, as showroom and concert stage, fantastic game and adventure world, contact bourse or community for new personalities embodies by avatars: the 3-D online world of “Second Life” programmed by Linden Lab seems to offer firms, institutions and individuals chances for developments that are easier to implement in virtual than in real life. Will this create a new form of economy and a new model for innovation? Who will profit from “Second Life”? What are the repercussions that can be expected for communications, learning and identity? Is the parallel world of “Second Life” also a preview to the world wide web of the future or will it only be a passing hype?

Director, Fraunhofer Institute for Computer Graphics (IGD), Darmstadt
Professor and Head, Institute for Pervasive Computing, Johannes Kepler Universität Linz
Program Manager Emerging Technologies, IBM Austria, Vienna
Founder and Chief Executive Officer, Kobza Media Group, Vienna
Präsident, Verband Österreichischer Software Industrie (VÖSI); Vorstandsvorsitzender, BEKO Holding AG, Nöhagen
Geschäftsführender Gesellschafter, factline Webservices GmbH, Wien
Deputy Director for Technical Affairs, Online and New Media, ORF - Austrian Broadcasting Corporation, Vienna
Associate Professor for Game Design, School of Design, DePaul University, Chicago, IL
Group Product & Innovation Officer, Deutsche Telekom; Chairman of the Supervisory Board, T-Mobile Austria Chair
Institut für Theater-, Film- und Medienwissenschaft, Universität Wien Coordination

Dipl.-Ing. Dr. techn. Dieter W. FELLNER

Director, Fraunhofer Institute for Computer Graphics (IGD), Darmstadt

1981 M.Sc.(Distinction), Graz University of Technology
1984 Ph.D.(Distinction), Graz University of Technology, Austria
1989 Habilitation, Graz University of Technology
1989-1992 Associate Prof, CS Dept, MUN, Canada
1992-1998 Professor, University of Bonn, Germany
1998-2005 Professor and Founding Director of the Comp.Graphics Institute, Braunschweig University of Technology, Germany
since 2005 Professor and Founding Director of the Inst. of Comp. Graphics and Knowledge Visualization, Graz University of Technology, Austria
since 2006 Professor, Darmstadt University of Technology and Director of Fraunhofer Institute for Computer Graphics (IGD), Darmstadt

Mag. Dr. Alois FERSCHA

Professor and Head, Institute for Pervasive Computing, Johannes Kepler Universität Linz

1998 Visiting Professor at the Dipartimento di Informatica e Scienze dell'Informazione, Università di Genova
2002 Computer Science Department (ERASMUS Guest Teacher), Technical University of Budapest
since 2000 Professor in Computer Science and Head of Department Institute for Pervasive Computing, Johannes Kepler University, Linz

Anton FRICKO

Program Manager Emerging Technologies, IBM Austria, Vienna

since 1971 has worked with IBM in several international roles in Europe
1999 joining the UK Hursley Laboratories
 His current role is Program Manager for jStart Emerging Technologies, where he assists customers all over Europe in the adoption of new technologies, focusing on Web Services, SOA and Autonomic Computing as well as OSS, Ajax and Web 2.0 technologies.
since 2004 performs this function from his home town Vienna, Austria

Rudolf KOBZA

Founder and Chief Executive Officer, Kobza Media Group, Vienna

1986-1994 Creative and Client Service Manager, J. Walter Thompson, Vienna
1994 Founder, Kobza Communications, Vienna
1996-2016 Stakeholder and Chief Executive Officer, IPG Austria, Vienna
2008 Founder and Chief Executive Officer, Kobza Media Group, Vienna

Ing. Peter KOTAUCZEK

Präsident, Verband Österreichischer Software Industrie (VÖSI); Vorstandsvorsitzender, BEKO Holding AG, Nöhagen

 HTL Maschinenbau, mehrere Semester Studien Wirtschaftswissenschaften, Jus, Werbung und Marketing, Informatikausbildung bei IBM.
 Vorstandsvorsitzender der BEKO Holding AG, die an der Deutschen Börse notiert.
 Gründer und langjähriger Chef der BEKO Engineering und Informatik AG, eines der führenden Software- und Engineeringhäuser Österreichs.
 Langjähriger Lehrbeauftragter an der Universität für angewandte Kunst, Meisterklasse für visuelle Mediengestaltung Prof. Peter Weibel.
 Gründungs-Mitglied des "Club of Vienna" am Konrad Lorenz Institut für Evolutions- und Kognitionsforschung in Altenberg (Prof. Rupert Riedl).
 Berufung als Gastprofessor für Telekommunikation, Information und Medien an die Donau Universität Krems.

Mag. Paul MEINL

Geschäftsführender Gesellschafter, factline Webservices GmbH, Wien

 Studium der Rechtswissenschaften an der Universität Wien
seit 1999 Geschäftsführender Gesellschafter, factline Webservices GmbH
  verantwortlich für die Geschäftsentwicklung im Bereich E-Learning, Spezialist für Personal Learning Environments
  (E-Portfolios) und Collaborative Blended Learning. Factline ist Anbieter von internetbasierten Lernlösungen im
  Bildungs- und Weiterbildungsbereich.
2002-2006 Lehrbeauftragter an der Fachhochschule Burgenland zum Thema "Wissensmanagement"

Thomas PRANTNER

Deputy Director for Technical Affairs, Online and New Media, ORF - Austrian Broadcasting Corporation, Vienna

1980-1987 Redakteur bei österreichischen Printmedien (NÖN, Wiener, Basta)
1988-1989 Öffentlichkeitsarbeit ORF TV-Informationsintendanz
1989-1990 Öffentlichkeitsarbeit ORF Landesstudios
1990-1994 Pressearbeit und Kommunikation ORF TV-Informationsintendanz
1994-1995 Persönlicher Referent und Büroleiter von Generalintendant Gerhard Zeiler
1995-2002 Pressesprecher des ORF
2002-2006 ORF-Marketingchef
2007-2011 Direktor für Online und Neue Medien, ORF
seit 2012 Vize-Direktor für Technik, Online und Neue Medien, ORF

Dr. Doris C. RUSCH

Associate Professor for Game Design, School of Design, DePaul University, Chicago, IL

2001-2004 Doctoral Studies, University of Vienna
2005-2007 Post Doctoral Researcher, Institute for Design and Assessment of Technologies, University of Technology Vienna
2007-2010 Post Doctoral Researcher, MIT - Massachusetts Institute of Technology, Cambridge, MA
2011-2017 Assistant Professor for Game Design, College of Computing and Digital Media, DePaul University, Chicago, IL
since 2017 Associate Professor for Game Design, College of Computing and Digital Media, DePaul University, Chicago, IL

MBA Christopher SCHLÄFFER

Group Product & Innovation Officer, Deutsche Telekom; Chairman of the Supervisory Board, T-Mobile Austria

 Christopher Schläffer became Deutsche Telekom's Group Product & Innovation Officer in December 2006. Thus he is member of the Executive Committee of T-Mobile International responsible for Product & Innovation and at the same time chairman of the segment board of T-Online.
 Prior to assuming his current role Christopher Schläffer was Corporate Development Officer (CDO) of Deutsche Telekom in charge of group strategy, innovation, research & development as well as venture capital. From 2002 until September 2006 he also had responsibility for group technology, processes and IT. From 2000 to 2002 Christopher Schläffer was heading Corporate Strategy as Senior Executive Vice President.
 Christopher Schläffer joined Deutsche Telekom in July 1998. Before that he worked with Accenture, the global consulting, technology and outsourcing company, and in the pharmaceutical industry.
 Christopher Schläffer holds a master's degree in business administration from the Vienna University of Business Administration and Economics and has been elected one of the Young Global Leaders by the World Economic Forum.

Technology Forum

show timetable

23.08.2007

08:00 - 21:00Presentation of the three Christian Doppler Laboratories concerning allergiesCulture
08:00 - 10:00Technology brunch hosted by Tiroler ZukunftsstiftungSocial
11:00 - 11:20Welcome addressPlenary
11:20 - 12:00OpeningPlenary
12:00 - 14:00Global warmingPlenary
14:30 - 16:15The frontiers of science [in cooperation with the Institute of Science and Technology Austria]Plenary
18:00 - 19:30Looking insidePlenary
19:30 - 21:30Reception hosted by Alcatel-Lucent AustriaSocial

24.08.2007

07:00 - 12:30Working Group 01: The risk and the new – ‘risk governance’Breakout
07:00 - 12:30Working Group 02: The changing industrial landscape  challenges, opportunities, strategiesBreakout
07:00 - 12:30Working Group 03: Climate change and risk governance – the role of research, science and innovationBreakout
07:00 - 12:30Working Group 05: New initiatives and models of the 7th EU Framework Programme on Research to enhance European competitiveness – European technology platforms from the Austrian and the European points of viewBreakout
07:00 - 12:30Working Group 05: The end of IT-innovation – the growth opportunity for Europe?Breakout
07:00 - 12:30Working Group 06: The impact of climate change on mobility – challenges for infrastructure and private transportBreakout
07:00 - 12:30Working Group 07: Design by nature – nature’s contribution to industrial progressBreakout
07:00 - 12:30Working Group 08: Smart WellbeingBreakout
07:00 - 12:30Working Group 09: The five sensesBreakout
07:00 - 12:30Working Group 10: Technology transfer in European regionsBreakout
07:00 - 12:30Working Group 11: The phenomenon of Second Life – the creation of a new world?Breakout
07:00 - 16:00Junior Alpbach – Science and technology for young peopleBreakout
07:00 - 16:00Ö1 Children’s University Alpbach – Science and technology for kidsBreakout
07:30 - 13:30Special event: Bulgaria and Romania as partners in EUropean science and researchBreakout
13:00 - 14:30Regions and global competitionPlenary
14:30 - 16:00The future – dream or realityPlenary
16:30 - 18:00The five sensesPlenary
18:00 - 21:30Reception hosted by the Province of Lower AustriaSocial

25.08.2007

07:00 - 08:00What changed?Plenary
08:00 - 09:00SecurityPlenary
09:30 - 10:00Junior Alpbach and Ö1 Children’s University Alpbach 2007Plenary
10:00 - 11:00Science & technology, entrepreneurship & societyPlenary
11:00 - 11:20A look back and a view aheadPlenary
11:20 - 12:30Reception hosted by Microsoft AustriaSocial