Alexander L. Schmidt
Professor
Hotelschool The Hague
Professor
Hotelschool The Hague
He is Professor of Technological Innovation at Hotelschool The Hague (HTH) and holds a PhD from the Vrije Universiteit Amsterdam. An expert in disruptive business models in the hospitality sector, he explores how digital technologies such as AI, robotics and immersive media can drive business model innovation. His research delivers practical tools for the transformation of the industry.
