Stefan Kappacher is an automotive executive and Vice President of Group Marketing Strategy & Planning Europe at Stellantis. With more than 25 years of international leadership experience, he oversees marketing strategy, business planning, commercial performance and electrification across European markets. His career includes senior leadership roles at Stellantis, FCA and Ford. He contributes to the policy debate on European industrial competitiveness, including the 'Made in Europe' initiative, aimed at strengthening European value creation, innovation, investment and sustainable mobility.